Category: Social Media

Social Media

Social ROI: Only 19% Prove Value in 2026

Key Takeaways Only 19% of businesses effectively attribute social media ROI to sales, highlighting a critical gap in demonstrating tangible value. Micro-influencers (10,000-100,000 followers) consistently…

Serena Bakari · · 9 min read
Social Media

Social Strategy: 6 Trends to Ride in 2026

With Startups.co.uk reporting on six specific social media trends impacting businesses this July, the digital marketing landscape is clearly shifting. And here’s why that matters…

Rhys Oluwole · · 6 min read
Social Media

TikTok Trends: Marketers Need AI by 2026

Key Takeaways Over 70% of TikTok trends now originate from AI-generated content or highly curated niche communities, requiring marketers to employ advanced AI monitoring tools…

Ariel Fleming · · 7 min read